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My original plan for a career in product design was interrupted a couple of years into my degree when I discovered Adobe. After that it was all over: "I fell in love with it. I love the ability to create something unique and instantly share it with the world".
I found that I could use the same design process ingrained in me through product design and apply it to digital projects. I quickly picked up Adobe, HTML, CSS and Javascript by finding any way I could to apply it to product design projects and began experimenting with all of my new tools.
A few years later I am now immersed in the digital design community and cannot learn fast enough. Enjoying the challenge of mastering new editing techniques, PHP, e-communications and various CMSs I aim to produce beautiful yet functional digital experiences.
I draw my inspiration from everyday life – places I visit, music I listen to, different cultures and the creative people I work with – treating each new project as a chance to try something new and create something different.
Between creating digital designs, I really enjoy shooting around the countryside on my mountain bike, trying to play sports and a hot cup of tea.
13 Jul 2011: One down One to go! ncl.co.uk has just won the award for 'Best Cruise / Ferry Website' at the Travel Mole Awards.
1 Jul 2011: ncl.co.uk has been nominated for 'Best Cruise Website' at the Travel Mole Awards and the Travolution Awards. Fingers Crossed.
13 Jan 2011: Following the success of the UK website I have been promoted to lead designer for Europe, tasked with revitalising the EU, German, Spanish and Italian website in the same way as ncl.co.uk.
20 Dec 2010: ncl.co.uk is live.
8 Jul 2010: The design of the all new ncl.co.uk website starts here. Look out for the exciting new site mid Dec.
15 Dec 2009: I will be starting a inhouse design role for Norwegian Cruise Line. Tasked with reserecting their failing UK website and injecting new creativity in to their advertising and collateral design.
17 Nov 2009: I am currently looking for a new design position, within the London area.